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08.45-09.00h

Registration

Registration, light breakfast and coffee

09.00-09.15h

Welcome and Introductions

Welcome by Visit.Brussels

ASSOCIATIONWORLD briefly addressing attendees.

Introductions. Who do we have in the room?

09.15-11.30h

Theoretical introduction to the EventCanvas Methodology.

Angeles will provide an overview of the basic concept and first contact with the tools.

11.30-12.45h

Dry-Run! Design of an EventCanvas based on a randomly selected event.

12.45-13.30h

Lunch

13.30-14.45h

Case-study preparation

Analysis of the case and selection of the main stakeholders.

14.45-15.15h

Analysis of entry and exist empathies of each of the main stakeholders by teams

15.15-15.30h

Coffee Break

15.30-16.15h

Event Design

Elaboration of the EventCanvas for each stakeholder by teams and consolidation.
16.15-17.15h

Definition of behaviour transformation, prototyping and narrative of the event

17.15-17.45h

Presentations of results and conclusions

17.45-18.00h

Closing

We are #eventdesigners ! Handing out your #EventCanvas Level 1 Certificates.